Need Better Ads? Start with Strong Ad Copy Creation

bennet_05

Hey, I’ve been working on creating better ad copy lately to improve my brand’s ads. It’s crazy how just changing a few words can make a big difference—like, the engagement goes way up. How do you make sure your copy works?

Charlie

I've been experimenting with emotional triggers in my copy lately, especially when targeting Gen Z. We respond to things like FOMO or exclusivity, right?

bennet_05

@Charlie Plus, CTA’s gotta be on point—short but commanding. No?

DrakePink

I’ve started using A/B testing for copy—switch up one little thing at a time. It’s insane how much a small change, like the order of words, can change the vibe of the ad. For example, instead of 'Shop now for the best deals,' I tried 'The best deals are here—shop now’ It hits way harder.

Also, using direct, no-fluff language has worked wonders for me.

Malik

Just try different stuff until it clicks, ya know?